Build a Smarter Prospecting Engine With Clay and HubSpot
Clay prospecting & enrichment
We design workflows that automatically surface qualified accounts, enrich contact data, and push buying signals directly into HubSpot — so your team spends time selling, not researching.
The transformation
From sparse records to fully enriched prospects
Most CRMs are full of half-complete records. Clay fills in the gaps automatically.
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jamie.t@...incomplete
Jamie Torres
VP Revenue, Acme Corp
Approach
A modern approach to prospecting and data enrichment
Clay-Powered Enrichment
Pull from dozens of data sources to enrich prospect records with firmographic, technographic, and intent data.
CRM-Ready Data Flows
Connect Clay directly to HubSpot for automatic enrichment updates, keeping records current and actionable.
Scoring & Qualification at Scale
Use enriched data to power lead and account scoring models, focusing sales teams on high-fit prospects.
Data enrichment
The signals that matter
Firmographic Data
- Company size
- Industry
- Revenue
- Headcount
- Founding year
Technographic Signals
- HubSpot
- Salesforce
- Gong
- Outreach
- Other platforms
Intent & Buying Signals
- G2 reviews
- Hiring activity
- Funding announcements
- Job postings
Contact Data
- Verified emails
- LinkedIn profiles
- Job titles
- Phone numbers
Waterfall enrichment
Multi-provider cascading for maximum coverage
Layer multiple data providers so no record goes unenriched.
Automate your prospecting engine
Book a strategy call to build custom Clay workflows, automate enrichment synced to HubSpot, implement scoring, and improve outbound personalization.